Over the years I’ve kept a running log of notes from blogs, forums, or conversations I found useful or wrote to myself. It’s about 70,000 words in a word doc. 9,000 in a Workflowy list.

And I’ve distilled the most evergreen among them – about 2400 words – to share with you here, now.

(Where I have the source I’ve cited it – most of this is not my work. But I never took notes with the intention of republishing them so ¯_(ツ)_/¯. Apologies in advance.)

On Starting

On Picking a Vertical/ Niche

  • Someone is making the offer work or it wouldn’t be there. Your job is to find out who it is and to do a better job than them.
  • Focus your efforts on a single vertical at first. Do your research but keep it concentrated.
  • W ...

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