"Did you know there's a hidden weapon in the fight for higher CVRs lurking in every ad and landing page you make? It can make your users trust you, prompt specific beliefs or emotions on a subconscious level, make them notice your ads or believe they're not ads at all."
"This may come in useful for some of you guys when targeting on Facebook, or just for curiosity. "
"Built this spreadsheet for my Affiliate Managers to help their affiliates have a better chance of success on Facebook campaigns. The goal of the spreadsheet is to tell you what ad CTR you'd need, by placement, in order to make a campaign successful. All you have to plug in is the guesstimated conversion rate and then CPA. "
"It really depends on how much you're spending on testing each angle and traffic segment. $30 may sound like a lot when testing a $0.30 offer, but how many different things were you testing?"
"I'll let the numbers speak for themselves. From January 20 to January 25 "
"For example, between spain and latin countries there are many words that are different in the adult vertical. I would like to know if this also happen in english."
"Introducing: Scale Campaigns! This product allows you to test many offers quickly and effeciently. Using our machine learning algorithm we test creatives, placements, device, ISP, etc for your offers and drive conversions."
"It is harder to gauge how good an offer is by just testing that single offer, because offer performance can be influenced by so many other things, such as landing pages and placements."