Facebook...I mean Meta -- Did Tracking Go Bye Bye?
Put on yer Metaverse VR goggles and imagine having a $140 AOV health and beauty offer.
During Q1 and Q2 business was great with $55 CPAs on a $97 AOV.
The sun was shining and money flowed through payment processors effortlessly.
To-day ye fight tooth and nail for a measly $100 CPA.
What the hell did you do to tracking, Zucc?
That's exactly how @moneytrain and many others feel right now.
Has the straight-sale model gone down the drain?
Does anything else even work?
The answer will surprise ye.
Hint: Zucc has sent FB tracking on a wild trip down the Meta-verse, but maybe it ain't all over just yet.
Inside, ye'll find subtle whispers of the youngest traffic source blood on the block -- TikTok, plus surprising creative tips, plus more.
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Misadventures on TikTok -- Episode 72: The Red Painting
Might as well hop on the TikTok pain train since this week's shaping up to be an all 'doom and gloom' thematic.
This ain't all that bad, and there's hope, but we must stick to the theme.
The misadventures continue -- for your amusement see below:
Running a new account @ -40% ROI, showing promise then suddenly TikTok shuts it down -- classic misadventure
Further high up in the thread ye'll see how @bc_red's tracker caught 5.7k visits, out of 6.9k on TikTok
How to stop getting junk traffic on non-CBO campaigns, easily (related to be above)
At Least One Thing's Going on an Upwards Trend
Btw, here's a quick non-affiliate link to these magnificent wiener-dog slippers on Bezos Land.
They're listed under 'women's shoes' but maybe ye can muster up some affiliate courage and take a solid step in the right direction so you too can look marvelous at home.
On the subject of wieners dogs...
Take a hard look inside and find out how STMers push wiener pills all day long:
@vortex's advanced wiener SEO tactics
@matuloo's priceless tips on how wiener pills are supposed to work with paid traffic
@jack_l's native insights
Secret tips on what's working, and where
La Grande Armee Updates The Commoners
Ye might want to take a quick peek at this one, trust me.
It's got a bit of drama.
And a bit of shock.
And a bit of tips.
And a bit of everything.
For best results, pour yerself some fine Rum beforehand.